AGBU V&T MHS senior Serena Pelenghian committed to the Beauty Bus Foundation, a non-profit organization that rejuvenates hope for ill patients through its in-home beauty and grooming services, pop-up salons, and bags of beauty program. This group’s mission appealed to her, because her family’s business is manufacturing cosmetics, and this organization’s focus is to use cosmetics to improve the lives of people who are really struggling. Upon learning about Beauty Bus Foundation, Serena got the creation of a pro bono division in her family’s company, Cosmetic Industries, approved by the board.
Essentially, she designed, produced, and assembled over 250 nail polish kits, each bottle bearing the foundation’s logo and infused with vitamin extracts. She would pick colors that were exciting and vibrant to make patients happy and match colors with the theme of the events that Beauty Bus would showcase her innovation. For example, they had an event during Christmas time, so she chose red green and a white glitter. Serena has presented these kits to City of Hope, Kaiser Permanente, Ronald McDonald House, Global Genes, and UCLA Mattel Children’s Hospital through Beauty Bus events.
An article was written about Serena’s appreciated work and published in the Nail Pro magazine, along with a picture of her with the CEO of Beauty Bus, Ronda Wilken:
This successful project started in June 2015 and has continued ever since. She plans on continuing her volunteering with Beauty Bus Foundation and expanding the pro bono division at the business, because she has immensely enjoying being part of such a hopeful experience.
Serena was honored with a “Barbara’s Butterflies Award” at Beauty Bus’s annual Volunteer Recognition awards celebration.